Course Content
Module 1: Introduction to Digital Marketing
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Lesson 1: What is Digital Marketing?
Lesson 2: Types of Digital Marketing
Module 2: Social Media Marketing
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Lesson 3: Platforms Overview
Lesson 4: Creating Effective Campaigns
Module 3: Paid Ads and Local SEO
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Lesson 5: Introduction to Paid Ads
Lesson 6: Local SEO Techniques
Module 4: Graphic and Video Editing
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Lesson 7: Canva Basics
Lesson 8: Video Editing Basics
Module 5: Basic Website Design
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Lesson 9: Website Design Basics
Lesson 10: Website Optimization for SEO
Digital Marketing course
About Lesson
– SEO, SEM, Social Media Marketing, Email Marketing, and Paid Ads explained.
– Live examples of how each is applied.
– Assignment: Identify a local business and suggest which type of digital marketing would suit them best.
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